July 2013

Mixed Method Evaluation of a Passive mHealth Sexual Information Texting Service in Uganda

This paper evaluates the impact of a health information intervention implemented through mobile phones in Uganda. The intervention aimed to improve sexual health knowledge and shift individuals towards safer sexual behavior by providing reliable information about sexual health at no cost to users. The authors found that improving access to information did not shift behavior towards less risky sexual activities. Instead, the study shows that the service led to an increase in promiscuity. The authors conclude the report by discussing a potential mechanism to explain these counter-intuitive findings.

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